THE BIG PICTURE

1. How to Make $125,000 Selling Books On Shopify

I recently talked to Phil Van Treuren on my podcast to discuss how he uses Shopify to sell all his books.

Instead of relying on Amazon KDP, he leverages ads to drive traffic to his Shopify store. The result? He’s made over $125,000 just last year (and is on track to making more this year).

Click here to listen to the episode and learn more about his strategy.

WORDS I LIKE

2. “You have not failed. I have.”

The image below is from the introduction to Gary Provost’s “100 Ways to Improve Your Writing”

I think every nonfiction book should start with a line like this.

Because the responsibility to deliver value isn’t on the reader. It’s on the writer.

LAUNCHING SOON!

3. The 4-Week “Write Your Book on the Side” System is Launching June 22, 2025

I’m excited to announce that I just pre-launched my “4-Week Write Your Book on the Side” system.

It’s a course that will help you write and publish a bestselling nonfiction book in just four weeks (using AI to write it quickly and in your own voice).

The course officially launches on June 22, 2025 and I’m offering a steep discount for folks who sign up early.

Click here to learn more about the 4-Week Write Your Book on the Side System course

WEIRD MARKETING

4. How Authors are Hacking TikTok to Market Books

ONE-MINUTE HACKS

5. A Quick Side Gig Hack You Can Apply Today

If you offer a refund on your products, give people their money back quickly.

Don’t argue. Don’t push back. Don’t question things.

You’ll win in the long run if you do this (and lose if you don’t).

I wrote a short story about why on Twitter/ X here.